Description: Space sector representatives will discuss how the use of web and mobile technologies create opportunities for participation in future exploration of the Moon.

McGregor – Did Mars lander account, astroid watch, Mars pheonix, etc

Nick Skytland @Skytland – Future missions, advocate of participatory exploration

Amanda Stiles @alias_amanda Xprize foundation, online community manager and google liason.

Dave Masten @dmasten – Space entrepreneur

C. Higginbotham – @Cariann Co-owner and host of spacevidcast


Social media – sharing the human experience, something we’ve had a hard time doing before. Direct access to the astronaut experience.

Astronaut tweeting – @Astro_mike was a pioneer.

3 astronauts currently in space using twitter. First time ever have internet in space…


@Astro_Soichi Lots of twit pics, will snap on request if can (obviously it’s not his day job, and it depends what they’re passing over).

@Astro_jeff Ordered his wife flowers from space, 1st ecommerce from space :)

Go where the conversations are, listen. Tweetups at the launches. Giving “supporters” (my word) access.

Open gov – Paticipatory exploration. $5 mil budgeted for what we (the public) select

Culture is biggest challenge.


Google lunar X prize – 30 mil dollars, international, participatory, build a robot, send it to the moon, move at least a 3rd of a mile, send back about a gig worth of HD video. 20 registered teams in 11 countries, including some you wouldn’t expect (like Romania). Team members in 70 countries. Lot of diversity in design. Is an advantage of incentive prizes – only give a goal, teams can take risks on design

2004 – first winner – built a vehical that went to sub orbital space twice in two hours. Showed that private enterprise could do it.

Only in last 6 months discovered that there is a lot of water on the moon. 1972 was last USA moon mission. 1976 was last Russian moon mission.


GoogleLunarXPrize facebook blog

Also have an open source team if you want to jump in.

Dave M…

Dec 14, 1972 – Last time anyone set foot on the moon. kind of a meeting place for everybody involved

Almost every employee is tweeting. Talk mainly about work, but also about what doing on weekends. On youtube and have a blog. Post every test, including failures.

Team open source X prize team. Masten is involved.

It doesn’t take a lot of engineers, it takes a lot of support – lawyers, accounting, web dev, marketing, administration, PR, cat herding, etc.

We do answer back. And you can bring your skills to frednet.


Space vid cast

Was already doing a pod cast, husband said wanted to do one on space. She didn’t think there was enough material. It’s been 3 years now, do it weekly, always plenty to talk about. Are only place to get NASA HD vid on the web

Got started because no one else was doing it. NASA only started last year. It’s important, there’s a lot of people out there that don’t know what’s going on.

Media always covered the shuttle, but in a way that made it common place. Lost the amazing. End up with 2 minutes on CNN. “Space is boring” NASA kind of beats it down. We’re trying to get people educated again. Get school kids to skype in and ask questions while on air. I don’t even care what the question is, as long as there are questions.

You can watch a launch and treat it like a tailgate party. We get people from NASA in our chat room, and other space geeks, and school kids.

QUESTION: Public domain

McGregor (everyone’s going by their last names on the signs)

Twitter questions showed us what information we were leaving out in our public communication.

Q and A

Apathy – how can we overcome it?

Higginbotham – If you see a beautiful picture and it’s only 2 inches by 2 inches, that wont grab them, but if you put it up there in giant size and it’s a beautiful picture – you’ll stare at it. It will light a spark.

Why is it taking so long to go back?

Masten – Public choice theory – things get worse over time, more and more layers of beauracracy. For Appalo, 5% of fed budget, now less than 0.5% of fed budget.

Does the fact that all of your imagery is public domain help or hurt?

McGregor – Every single image from mars rover goes on the web unmanned Community formed, spread images, wrote software to view them (to make movies, to make 3D Mars views). NASA doesn’t have the budget to create all this cool stuff. They’ll put it together faster than we can.

That’s just one example. – more and more agencies are putting their data out there. Some data is sensitive – like human test subject data, we need to scrub those for the subject’s privacy.

Amanda Stiles @glxp

Veronica McGregor @veronicamcg

Nick @skytland

Challenge prizes – future of innovation?

Staff want to tell their stories, they’re passionate, they love their jobs. “It’s not an elitist space program, it’s your space program.”

McGregor – When worked for CNN could not get anything done on space unless it was really big or a big failure. Ratings were good, but the bosses didn’t believe it. Social networking is now mandatory for my office.

NASA’s budget is completely up to you.

Twitter suggestion for @MarsPhoenix to have something for blind people. There was a microphone on, but weren’t planing to turn it on. (Power drain, wasnt part of the mission, didn’t have software for it.) After that tweet decided to go for it. (Didn’t work in end, but they did try.)